August 31, 2020

Time to say farewell to Summer.

The ICPA Marketing Committee has been working hard these summer months on plans to expand on the reach and value awareness of our cast polymer products to create brand advocates and boost sales. This campaign will take place over the next few months. But several actions have already taken place.

In addition to the Grout Free Facebook and Instagram platforms, they are updating the Why Cast Polymer page on the ICPA website, and have added a map of North America that soon will interact with our member manufacturers listings in the directory.

We are in need of more photos to showcase our product and show customers how to live grout free!

Members can email photos to me Jennfer@TheICPA.com and they will be added to the gallery on the website’s Why Cast Polymer page along with your company name.

And finally, to help us assist members with improving the listings in the directory, if you have not already done so, it is important to send me the information LISTED HERE to enhance your website listing as soon as possible.